September 18, 2018

Managing client service in a professional services firm

“Without strong management of client service, staff will be left to their own devices and interpretation of desired service levels.” Excellent client service and memorable client […]
September 12, 2018

Linkedin: It’s All About Your Profile

Although it may seem like the stiff-upper-lip cousin of the more youthful and exciting social media platforms like Twitter and Facebook, LinkedIn should be an essential […]
September 11, 2018

How to use networking to generate leads

Generating “hot” leads is becoming more and more difficult with all the networking channels available. Leads are essential for any successful firm and business. It will […]
July 26, 2018

Ten Twitter tips

Twitter is a remarkable social media platform for businesses. It is a way to connect with new people, keep in touch with those you know, find […]
July 25, 2018

Creating a competitive advantage through client service

“Client-centric firms that consistently produce satisfied clients can give themselves a major competitive advantage, which can lead to an increase in profitability and growth.” A firm […]
July 5, 2018

Who to have in your network

As a director, manager or business owner you are well-aware of the value of expanding your network. Having a strong professional network has various benefits. It […]
July 5, 2018

Having a complete client database is an effective marketing tool

Is your clients’ information currently hidden in lots of paper files, duplicated, incomplete or even outdated? Your client database is very important as it becomes the […]
July 2, 2018

Can recruiters find my employees on LinkedIn?

“How do I keep our competitors from stealing our employees? I know we need to focus on why they would want to leave, but is there […]
July 2, 2018

Important drivers that increase employee engagement

A recent international study has shown that the following drivers have been identified as the most important that increases employee engagement – they are: Manager-employee relationship […]
June 23, 2017

The Benefits Of Using Infographs

Did you know that 90% of information transmitted by your brain is visual and processed more effectively when it is accompanied by images? This means that […]
March 16, 2017

What is the purpose of your Company Profile?

  No matter if you are only starting a business or have been around the block a few times, having a company profile is of utmost […]
November 24, 2016

What is a Digital Campaign?

You now have all the boxes ticked. Your monthly newsletter is scheduled to go out on set intervals. You are creating your own unique content, posting […]
November 11, 2016

Innovative Web Techniques to Generate Leads

A well thought through and well-designed website is critical in the lead generation process for professional services firms. There are, however, a number of innovative website […]
October 20, 2016

Linkedin: The Networking Tool Of The Digital Era

• LinkedIn is an online social network for business professionals. It’s different than other social networking sites like MySpace and Facebook, because it’s designed specifically for […]
October 13, 2016

Tips For Improving Your Newsletter

How often do you receive emails and then immediately delete it without opening or reading it? It takes only a few seconds to scan an email […]
September 14, 2016

How Companies Succeed With Facebook

Any business – big or small – should consider advertising on Facebook. It’s a great opportunity for a company to make online sales, get a following […]
September 7, 2016

The Importance Of Online And Offline Marketing Tools

Online marketing has for many firms become the be all and end all because it is easily measured, flexible and less expensive than traditional marketing. This […]