July 5, 2018

Who to have in your network

As a director, manager or business owner you are well-aware of the value of expanding your network. Having a strong professional network has various benefits. It […]
July 5, 2018

Having a complete client database is an effective marketing tool

Is your clients’ information currently hidden in lots of paper files, duplicated, incomplete or even outdated? Your client database is very important as it becomes the […]
July 2, 2018

Can recruiters find my employees on LinkedIn?

“How do I keep our competitors from stealing our employees? I know we need to focus on why they would want to leave, but is there […]
July 2, 2018

Important drivers that increase employee engagement

A recent international study has shown that the following drivers have been identified as the most important that increases employee engagement – they are: Manager-employee relationship […]
June 11, 2018

The link between staff engagement and client service

“A strong focus upon the impact of the employee in building a client-centred culture is a key issue for firms who want to maintain a competitive […]
June 11, 2018

Network marketing vs referral marketing

Referral marketing is based on the same basic concepts as network marketing. Both approaches use individuals and their personal relationships or contacts to sell services and […]
June 11, 2018

Personal branding can be your game changer

How do you decide whose email messages you are going to read and respond to first in the morning and whose emails you going to send […]
May 31, 2018

The do’s and do nots of Facebook for Business

You might have decided that you would like to use Facebook to grow your customer base and your business. However, with all the information out there, […]
May 24, 2018

Difference between
employee engagement and satisfaction

The term “employee engagement” has been around for some time. Executive coaches, consultants and HR managers have been telling us for years that employees must be […]
May 16, 2018

The digital age of networking

Networking can be a helpful and insightful experience for any individual or firm (large or small). Networking in the digital age is becoming much easier as […]
June 23, 2017

The Benefits Of Using Infographs

Did you know that 90% of information transmitted by your brain is visual and processed more effectively when it is accompanied by images? This means that […]
March 16, 2017

What is the purpose of your Company Profile?

  No matter if you are only starting a business or have been around the block a few times, having a company profile is of utmost […]
November 24, 2016

What is a Digital Campaign?

You now have all the boxes ticked. Your monthly newsletter is scheduled to go out on set intervals. You are creating your own unique content, posting […]
November 11, 2016

Innovative Web Techniques to Generate Leads

A well thought through and well-designed website is critical in the lead generation process for professional services firms. There are, however, a number of innovative website […]
October 20, 2016

Linkedin: The Networking Tool Of The Digital Era

• LinkedIn is an online social network for business professionals. It’s different than other social networking sites like MySpace and Facebook, because it’s designed specifically for […]
October 13, 2016

Tips For Improving Your Newsletter

How often do you receive emails and then immediately delete it without opening or reading it? It takes only a few seconds to scan an email […]
September 14, 2016

How Companies Succeed With Facebook

Any business – big or small – should consider advertising on Facebook. It’s a great opportunity for a company to make online sales, get a following […]
September 7, 2016

The Importance Of Online And Offline Marketing Tools

Online marketing has for many firms become the be all and end all because it is easily measured, flexible and less expensive than traditional marketing. This […]